Google enters the Smart City business

Finally! This should bring the most skeptical to think: Google enters the Smart City market.
For me, just another proof that Smart City is a space for a paradigm shift and not only a continuation of our existing business in cities.
It would not be the first time, that Google rolls up the (business-)field from behind and leaves established players back in pure astonishment. Well, as Einstein said, “Insanity is when you always do the same thing but expect different results.” It seems, as if a significant number of industry players tries to apply what they always did and then wonder why Smart City for them is not working …

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