The shifting global business landscape

Asia and Africa are not only the regions of highest population growth but also changing global market places. With their high pace of urbanisation, development of consumption power and increasingly skilled labor it is most likely that the global business landscape will change.
Emerging countries set the scene for either new business areas for established corporations or a threat of existing business when these markets are ignored. Especially when having the economic slow down of developed markets in North America and Europe in mind. According to McK large corporations will rise in the emerging world and impact the dynamics of global competition.


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